This provides a good opportunity for the group to solicit advertisers and to expand the advertising platform of the group . this will also help boost the ad spend of the group s existing clients without incurring much operating expenses . 增加了中国妇女报的广告经营领域,却几乎没有增加集团营运成本,更可以提高集团现有广告客户对集团经营之相关媒体广告费份额。